Imagine being able to send money, credit, assets - any form of ownership or value - to anyone anywhere in the world in mere seconds. Then imagine being able to trade or bid on those same items online with anyone else in the world. And finally imagine being able to actually issue your own symbols as well to represent anything you can think of - and then let people send or trade that just as openly as they trade anything else, its value determined completely by the free market. That's what The World Exchange is, and it does this by using the Ripple protocol - a technology allowing for truly decentralized exchanges with no downtime and no middlemen in control of your funds.
Say goodbye to ACH, bank wires, SWIFT, T+2 settlement, and other slow 20th century financial technologies. Money and virtually any other asset can now be sent almost instantaneously anywhere in the world, and unlike Bitcoin or other Blockchain-based technologies, you never have to deal with any currency other than the one you're using. Everything is automatically and seamlessly converted in between without anyone ever having to see it. Once received, the person can then just as quickly trade or convert it to any other form of value - other currencies, equity, debt - everything of value is represented the same way. Instead of just using USD to buy a symbol XYZ, you can now directly buy XYZ with another asset ABC. All the liquidity and conversion is done behind the scenes so that all markets for every symbol out there is essentially on one global, interconnected orderbook. You can essentially now send and trade pure value in near real-time. Best of all, everything is automatically recorded and auditable with no work on your end.
Near-instant transactions are amazing but only the tip of the iceberg. You can do so much more than just send or trade quickly. You can also create your own symbols to represent anything you can think of. People call them tokens, coins, basically representations of value. It is not just a payments or settlement protocol. Everyone can now be their own broker, exchange, custodian, banker, accountant, auditor - the whole process of any financial institution is do-able by anyone online at the click of a mouse. By using the Issue button, you can create symbols to:
And pretty much anything else you can creatively think of. The symbol would then be openly tradable with its price determined entirely by the free market, just like with any stock, bond, rating, currency, etc. At some point, you would either buy back the symbol you issued or offer some other form of exchange/reward/redemption to give it value. The trust that you do that is why people would buy or accept your symbol in the real world. It is your job to enforce and communicate that promise. It is no different than a credit card issued by a bank, a gift card issued by a store, someone buying a stock on the trust that the company makes money for its shareholders, or a loan being offered on the trust that the borrower pays it back with interest. Those that break that trust would find it difficult to do business in the future, just like with anything else in the real world. The most important part is that every transaction on the exchange is permanent and there for all to see, so no one can ever lie and get away with it.
The site here only takes care of the technology to implement this. The legal and business structure would still have to be set up on your end. Luckily, there are more and more firms emerging in this space which you can outsource to to take care of this. Some groups that focus on ITOs and ICOs (Initial Token/Coin Offering) include Brave New Coin, Vanbex, and Argon Group.
The best part is all of this can be done in the same place. Deep down, anything to do with value or money can be represented the same way. We've broken down the walls and categories to the point any sort of value in society can be represented and directly exchanged on the same open market. You don't need to exchange money for shares or vice versa; you can directly exchange shares for other shares, commodities for loans, private equity for bonds, etc with again all the intermediary trades necessary to make it happen automatically occurring behind the scenes. Anything can be traded, issued, and sent in real time anywhere in the world.
More importantly, this "exchange" is owned by no one and is equally open to everyone on the planet, quite literally eliminating all middlemen in anything to do with transactions and exchange but also any central point of failures for security, traffic load, or otherwise. The World Exchange is not really a place or even an exchange. It is a portal and interface to a global, decentralized network that is scattered across the world in the same way the internet is. The technology behind that network is the Ripple consensus ledger protocol, and like the internet, it is everywhere and controlled by no one. The World Exchange is but a mere internet service provider connecting you to it. Nothing is stored or run through the site itself. Everything is directly between you and the decentralized network of other users. There is no custodian, no broker, no counterparty. As long as you save your account address and secret key, your account is safe even if this site goes down. You don't even need this site to trade and keep using your account. In fact, you can actually save this page to your desktop and access the network without anyone's server. To test this, you can have your firewalls block theworldexchange.net after downloading the page. You can even disconnect your computer from the internet completely and just create an address to deposit funds into. The site literally doesn't do anything other than offer you the webpage for download. There is no downtime ever because there is no actual exchange to overload, and there is no data to be lost to any security breaches because no data is actually passed through or stored on the site. This is an exchange in name only that allows anyone can trade or transact with other users directly with no one else in between, and like the internet, this "exchange" is forever online as long as there are other users just like yourself.
This is the way a truly decentralized exchange should be. Unfortunately, a lot of exchanges out there that advertise or even use Blockchain are not actually decentralized at all; they control your accounts, store your passwords/keys, are a central point of failure that loses everyone's funds if they get hacked, etc. In fact, such exchanges are literally just traditional exchanges which happen to trade cryptocurrencies and are not actually leveraging the technology behind Blockchain at all. The horror stories with Mt. Gox, Bitfinex - where users have lost money to hacks, crashes of the exchange, etc - all occur on these kinds of traditional exchanges that just happen to be trading cryptocurrencies. It's like someone trying to sell you a self-driving car but insisting you still pay them to be your driver. They do this so they can charge you the same fees as the older technology, while keeping all the cost savings of new technology to themselves. Imagine if you paid a driver who just pushed the on button for the self-driving car. A truly decentralized exchange would make all traditional exchanges obsolete. Such is the case with The World Exchange, which really is not an exchange at all but just an interface to an already existing decentralized exchange technology (aka Blockchain); the one we use here is called Ripple and is one of many competing technologies against the original Bitcoin-based Blockchain. More tech-savy users will understand this to be a cold wallet, where your account credentials remain in your control at all times and are never sent anywhere. It is the most secure way to store funds, quite literally because you never give your information to anyone else to begin with. This is the way a truly decentralized exchange should be, and the purpose of this site is to demonstrate that it is not only possible but most efficient.
The quickest way to get started is to create an account on the Login page or use an existing Ripple address if you have one.
Min XRP Balance: After creating an account, the account requires a minimum amount of XRP to be activated. XRP is the native currency on the Ripple network with no issuer or backer. Its intrinsic value arises from the limited supply and the fact each time a transaction happens, a little bit of XRP is burned (see Transaction Cost below).
Symbols and Issuers: All symbols except XRP are issued by someone or some company. Their value is dependent on people's trust that whoever created the symbol will redeem or do other things to maintain the value; for example, if some bank issues the symbol USD, they should be willing to redeem you in real cash if you send the symbol back to them. It's like credit cards from a bank or gift cards from a store, which otherwise have no value unless the issuing group maintains it. In the mean time, you can then use the XYZ symbol with others that accept it as a substitute for what it represents (the cash). The person that offers the promise to redeem is called the Issuer or Gateway (in Ripple's official terms). You can find existing known Issuers for any symbol by typing the symbol into The World Exchange and clicking on the "Backed by ..." link to browse the list (or input an issuer address manually).
Funding an Account: The easiest way to fund your account is to use a Ripple activation service like Bithomp, which allows you to buy XRP with traditional payment methods like PayPal to fund your newly created account. Beyond that, you would go to the Issuers themselves like Bitstamp or Gatehub, who as described above will exchange and redeem in real-world currencies any symbol they back on the Ripple network (including USD and EUR). Specifically you would be looking for exchanges or firms that allow withdrawal or deposit via Ripple (which The World Exchange runs on); you'll know when you see a Ripple address for deposit or withdrawal of currencies and other tickers. Lastly, you can go to cryptocurrency exchanges like Poloniex or Kraken to buy XRP before sending it to your new account, but note they can only send and receive XRP from the Ripple Network because they don't issue or back any symbols (they are just traditional exchanges). Once you have something in your account, you can trade it for any other symbol on the Ripple network using a site like this one, but just be careful with sending back out. Unless the receiving service or exchange is an Issuer / Gateway also built on Ripple, it will only accept XRP. Longer term, this should change as more institutions adopt the network. There are actually already existing banks and major institutions backing USD and other real-world currencies on the Ripple network, but out of respect for Ripple Labs, the creator of Ripple, we will not name them unless they do so first publicly.
Transaction Cost: The technology is open and free for anyone to use, but to prevent spam and other issues, a fraction of XRP is required to execute any transaction or activity. This is not determined by The World Exchange but by the Ripple protocol itself, which is an automated functionality not controlled by anyone. XRP at the time of this post is worth less than a US penny, making transaction costs pretty much free and magnitudes cheaper than any other form of payment or execution. What happens is this fraction of XRP is then burned and destroyed, meaning no one is being paid, and this is only so bad actors cannot spam orders or account creations to manipulate the system.
Sending and Receiving: You must explicitly allow each symbol and issuer you want to receive before anyone can send you anything. If you are expecting to receive anything, make sure the symbol and who backs it are in your settings on "What Others Can Send You." Similarly before sending anything to a recipient, make sure the recipient has "Set What Others Can Send [Them]" to be able to accept the symbol you are about to send. All of this is done so that you do not accidentally receive symbols backed by people/companies you do not trust or know - for example, a fake USD symbol issued by a scammer. You do not need to do this for symbols you buy, sell, or issue, only for what others send you. The one symbol that does not require this is Ripple's native currency XRP, which no one can issue and therefore can't be faked.
The underlying technology behind the scenes is the Ripple consensus ledger designed to allow two parties to transmit between each other with no intermediary. It is similar to Bitcoin's Blockchain technology except that it not only facilitates quick transactions with no middlemen, it also allows anyone to issue new symbols to represent value. Whereas other cryptocurrencies are just that, currencies to be traded, Ripple is actually a decentralized exchange through which anything can be traded. You can even trade other cryptocurrencies through Ripple itself. Like Bitcoin, it is decentralized and distributed worldwide, meaning that there is no one who can interfere with your use and no one else is responsible for anything that happens except you.
Ripple is actually a mature and well established technology in industry that's been online since 2013. Ripple Labs, the company which created the technology, has already implemented the technology in many major U.S. banks. The Ripple network itself is just sitting there on the internet with no barrier to entry or cost for anyone to connect to and use. The reason the technology is little known publicly and that no one else has created a similar free, open portal to the network is for a number of reasons:
Things that are free and open are very rare, and it is a natural human response to be skeptical. The nice part is because it's free and open, you don't need to speculate. Just go ahead and create an account to try things out with. Do something with it or do nothing. It is up to you. The technology, however, is here and open to all.